Innovation in Beauty: 3 Ways Technology is Changing the Beauty Industry

It’s no secret that humans have technologically advanced more in the last 20 years then we have in the last 500 years and there is no sign of us slowing down anytime soon. Most people won’t know this but this leap in technology is also clearly visible within the beauty industry as well. This isn’t anything new technological advancements go hand in hand with advancements in beauty throughout the different civilizations in history. From the Victorian ages when only the rich and elite class wore makeup and applied perfumes and colognes due to it being very expensive. Then to the 1920s when thanks to mass production and industrialization beauty product’s and clothes could be made in bulks making it affordable to the great masses of people.
The recent technological advancements have truly had a big impact on beauty and will continue to do so into the foreseeable future. It won’t be possible to list every single impact that the beauty industry has felt due to advancements in technology because the list will just be too long. I will just list the top 3 ways technology has and will continue to impact the beauty industry in a big way.

1. The Internet Factor!

This has to be the biggest impact technology has had on the beauty industry it doesn’t depend what part of the industry you look at whether its clothes, beauty creams or beauty products. No matter where you are now in the world if you want some new beauty cream you can get it online. If your curious how a certain curling iron performs you can go online and read some customer reviews before you decide to buy. The internet has made the customers smarter they want the best product for their money. But this isn’t bad for the beauty industry because this has opened up the customer base it’s not local anymore its global and the demand for good new beauty products is never ending.

2. Access to at Home Specialist Devices

Technology has come so far that now it’s possible for men and women all around the world to buy and use specialist beauty devices which before to get access to you had to go to a high end beauty salon. A couple of very good example of these devices has to be at home laser hair removal machines and the at home laser for wrinkles.

In the past couple of years at home laser hair removal devices have been introduced to the market that are as effective as the laser hair removal treatment you can get at your medium level beauty salon. These devices are continuously upgraded every couple of years as technology evolves improving their results and making them safer. Its widely believed that the new models of at home laser hair removal machines in the coming years would be more effective than those you find in your local salons because those aren’t upgraded while these are.

The beauty industry has also been forced to re-accept past rejected devices which have improved themselves by taking full advantage of the technology available to them. A good example of this is the hair removal epilator which was rejected by women in the 90’s as being too painful and bulky. Now it’s made a quite a popular comeback due to the industry accepting technology as much as possible. The best hair removal epilators make use of hair lifting technology that actually lifts using special sensors within the device to build in frequency massagers that massage the skin and make it easier and more effective to remove the hair.

3. Customized Beauty

Due to the availability of technology beauty is becoming more and more personalized and it will continue long into the future. The days were men and women would just buy a simple cream for acne at their local pharmacy might leave us in the next 10 years. If you walk into a good level beauty salon or shop you would easily see the futuristic diagnostic tools. From the Harrods Ioma machine to the Organi DNA test each being used by major salons and beauty shops to bring a more customized and effective skin care solution to there customers.